About the role
Application
A leading digital assets and fintech organisation is seeking a Senior Sales Executive to lead strategic business development efforts across the United States. This is a greenfield opportunity designed for a commercially driven sales professional who can independently build relationships, generate pipeline, and close enterprise partnerships within the crypto and Web3 ecosystem.
The successful candidate will focus on acquiring Tier 1 accounts, developing a strong US presence, and creating revenue opportunities from the ground up. This role requires someone who thrives without established infrastructure, enjoys opening doors into complex organisations, and has the credibility to engage senior stakeholders across the digital assets landscape.
Key Responsibilities:
Develop and execute a US market entry strategy focused on enterprise partnerships.
Identify, engage, and close new business opportunities across the digital assets ecosystem.
Build and manage a high-value sales pipeline from initial outreach through contract execution.
Establish relationships with key decision-makers within target accounts.
Conduct strategic outreach and manage the full sales cycle independently.
Represent the organisation at major US fintech and crypto conferences and networking events.
Collaborate with internal teams to ensure smooth transition of newly acquired clients.
Maintain accurate forecasting, reporting, and CRM discipline.
Share market insights and customer feedback to influence product and commercial strategy.
Drive measurable revenue growth and contribute directly to expansion objectives.
Requirements:
Proven experience closing enterprise B2B deals within cryptocurrency, Web3, fintech, or payments sectors.
Strong understanding of the US digital assets ecosystem and enterprise buyer landscape.
Demonstrated ability to build pipeline independently without reliance on SDR or marketing support.
Experience managing complex sales cycles from prospecting through close.
Strong hunter mentality with a track record of self-generated opportunities.
Ability to articulate commercial outcomes using specific performance metrics and deal results.
Excellent negotiation, presentation, and relationship management skills.
Strong knowledge of payment infrastructure and financial technology products.
Familiarity with the regulatory considerations impacting US crypto businesses.
Excellent written and verbal English communication skills.
Preferred Experience:
Existing relationships with decision-makers across leading US crypto and Web3 companies.
Experience selling crypto processing, payment infrastructure, on/off-ramp solutions, or related products.
Previous experience building a new territory or market from scratch.
Experience representing organisations at major US industry conferences.
Exposure to enterprise sales involving regulated financial institutions.
Strong understanding of US regulatory developments affecting digital assets.
Ideal Candidate:
Entrepreneurial and highly self-motivated.
Comfortable operating with ambiguity and minimal structure.
Resilient, disciplined, and focused on outcomes.
Naturally curious about the evolving digital assets landscape.
Commercially sophisticated and able to navigate enterprise stakeholders.
Accountable, proactive, and energised by ambitious targets.
Growth Opportunity:
Build and shape the organisation's US commercial presence.
High visibility with executive leadership.
Significant earning potential through performance incentives.
Opportunity to influence market strategy and expansion priorities.
Exposure to some of the largest players in the crypto and Web3 ecosystem.
Salary: $180,000–$200,000 Base Salary + OTE up to $250,000




